Things you probably already know:

  • A shorter domain name is easier for people to remember
  • If you want to get seen online, you need to know some SEO tricks
  • It can be difficult to land the .COM you want for your business

Here’s something you may not know: a .CO domain will help you check off all of the above items during your search for the perfect home for your new online venture.

We’ve written before about how .CO is the domain that all the cool kids are using, but maybe you need a little more convincing. Here, we present our favourite 4 startups that are using .CO in creative ways.

Brit + Co


They have “Co” in their name, so it makes sense to Brit + Co went with as their domain name.

Brit + Co is a media company that inspires, educates and entertains real women with a creative spirit. The “Brit Girl” uses creativity and a do-it-herself attitude in all aspects of her life: To take charge of her career, forge strong friendships and relationships, curate her own style, decorate her home, and entertain a crowd. Through their content, online classes and products, they enable her to use creativity to shape her future.


Now Ventures is the world’s first funding platform dedicated to enabling early-stage companies with transformative solutions for a prosperous world. They invest seed capital into paradigm-shifting companies and accelerate startup growth through their networks and growth expertise.



Preacher is a full-service creative company based in Austin, Texas. They partner with brands and people they truly believe in and market them with conviction, craft and plenty of soul. They call this Spreading the Good Word.They do their best work on brand challenges that demand the utmost ambition, ingenuity and taste.

The Hustle


The Hustle is a daily email newsletter that aims to keep you informed, highlighting a handful of topical stories and adding perspective and color to make it easy to understand. Using their bold, irreverent, and authentic voice, The Hustle cuts through all the nonsense out there and concisely tells users what they need to know and how it impacts them.

Now you’ve seen how others are using .CO – how about you? Today is the perfect day to get your .CO – here at Rebel have them on sale exclusively for $10.00.

So what are you waiting for? Grab your .CO and maybe you’ll be featured on our next blog of movers and shakers making their mark online with .CO.